Nottingham in Parliament Day
We were asked to create a fun and effective alternative to a business card or flyer – in the form of a label that could be attached to a green plastic duck. It needed to immediately suggest ‘Nottingham’ in a quirky way. 500 of these were to be created and transported to the Houses of Parliament for a special, one-off event to showcase the city in London.
500 of the ducks with labels were produced, making an impact across social media, and helping the the day to trend on Twitter.