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STAFFORDSHIRE PREPARED REBRAND
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BRANDING / WEB DESIGN / IDENTITY
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Staffordshire Prepared Rebrand
I was asked to rebrand Staffordshire’s Civil Contingencies programme, to give it a more contemporary and relevant feel. It needed to refelct existing government branding, while proving flexible enough to be used in many different circumstances. I created a fresh new colour scheme, logo and collateral for the project.
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I updated the Staffordshire Prepared logo, created a new series of symbols to be used across the branding, and created document templates.
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bg_image= “” bg_repeat= “no-repeat” bg_attachment= “scroll” bg_position= ‘{“d”:”top left”}’ bg_size= ‘{“d”:”cover”}’ padding= ‘{“d”:”0px 0px 0px 0px”}’ custom_margin= “0” margin= ‘{“d”:”0px 0px 0px 0px”}’ border= ‘{“d”:”0px 0px 0px 0px”}’ border_color= “” border_radius= “0” enable_box_shadow= “0” box_shadow_custom= “0px 0px 0px 0px rgba(0,0,0,0)” bg_video= “0” bg_video_mp4_src= “” bg_video_ogg_src= “” bg_video_webm_src= “” bg_overlay= “0” overlay_color= “” animate_overlay= “none” link_overlay= “” vertical_align= “none” column_offset= “0” sticky= “0” offset= ‘{“d”:”0px 0px”}’ z_index= “0” column_parallax= “0” column_width= ‘{“d”:”100″}’ column_mobile_spacing= “0” animate= “0” animation_type= “fadeIn” animation_delay= “0” image_hover_effect= “none” column_hover_effect= “none” hover_box_shadow= “0px 0px 0px 0px rgba(0,0,0,0)” col_id= “” column_class= “” hide_in= “0” layout= “1/1” key= “g6lme2ddl2exgqru”][tatsu_text bg_color= “” max_width= ‘{“d”:”100″}’ wrap_alignment= “center” 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I enjoyed working on this project, and the challenge of adapting and updating long established branding to make it more impactful and relevant.
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